I’m Desmond, I build brand stories that move people and ideas that move culture. At Comcast Advertising, I lead a creative team across strategy, production, design, and copy. We drive global integrated campaigns at every scale, across every channel. Before that, I shaped creative for Apple Arcade, Meta, eBay, Walmart, and Tostitos. I believe brands should think like media companies, not just advertisers. They should build ecosystems, not just ads. Rooted in branding, filmmaking, marketing, and innovation, I drive creative that connects, sticks, and leads.